Which one of the following statements is FALSE?

Which one of the following statements is FALSE?







a. service encounters can be between a customer and a building.
b. services can be stored as inventory for future sale.
c. a hotel room is a perishable asset (service).
d. in the Tuneman case study, the traditional value chain allows for more control by value chain managers than the Internet-based music downloading value chain.
e. normally patents do not protect services.





Answer: B


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